About Solem Rem

Marco Pérez Palacios – Founder


My path through hospitality began after discovering journalism was wreaking havoc on my self. That rupture became the foundation of a lifestyle that allowed me to understand myself — and as a result, humanity.

Every place I have worked has revealed the same truth: people are starving for meaning, connection, and presence.

That calling ignited something that was always there, recondite in my soul — to elevate consciousness through the art of hospitality. Solem Rem is the path to fulfilling that purpose. And also to reimagining what hospitality can be: not transaction, extraction, or materialism for its own sake, but action, regeneration, and genuine connection — with oneself, and with others.

Photo: Marco Perez Palacios in Huon Valley (2025), by Marie Robert (click on the picture to know more about Marco’s background).

Through the eyes of Solem Rem

Solem Rem is more than a studio. It is a framework for how spaces, people, and nature can interact — consciously, harmoniously, and with genuine care for what is being built and left behind.

We work at the intersection of operations, strategy, cultural experience, and artistic endeavour. Not as separate services but as one coherent approach — rooted in conscious reasoning, in art, in purpose, and in the present moment.

We only work with concepts and people who share this orientation. Not because we are selective for its own sake — but because the work only functions when the values are genuinely aligned.

What we believe

Hospitality is not an industry. It is a human act — the oldest one. The moment one person makes another feel welcome, seen, and nourished, something essential happens. That is what we are trying to protect, sustain, and make more fully itself in every concept we touch.

We believe in craft over convenience. Presence over speed. The right accountable moment over optimised throughput. And in the idea that a space, when built with genuine intention, can change how a person breathes.

Available from May 2026

Based in Valencia, Spain.

Open for collaborations in wine, food, sound, and conscious hospitality across Spain and surrounding Europe.

Get in touch.


Footer

Solem Rem · Valencia, Spain · marco@solemrem.com · Substack · LinkedIn · Instagram · Beacons

We are alive.